Poland is one of the most important tourism target countries for the department of tourism and resorts of Ajara. Apart from a conventional advertising campaign numerous familiarization tours have been conducted for Polish journalists and tour operators. As a result, dozens of promotional articles have been published in Polish press reaching approximately 2 million people. Additional publications are expected in upcoming months.

Published articles are available through the following link.

In the nearest future the department plans one more press trip for popular Polish bloggers that will further foster popularization of Ajara and Batumi among Poles.